Our Services

We have focused our practice on helping our clients to understand how best to expand their franchise in Italy, and what steps must be taken, from a legal point of view, to make their business work successfully and without legal risks in our country.

No matter the business size and features of your franchise, our Law firm will guide you through all the legal needs your business will face in Italy.

We provide a full range of legal services and high-level strategic advice to both startup and established franchise systems. Our advisory services include the following:

  • feasibility analysis of the expansion project in Italy (know-how, brand, trademark, structure of the future network, promotional/marketing activities, market analysis, financial aspects, tax issues);
  • due diligence investigations of potential business partners and local investors in Italy;
  • support in negotiations with Italian partners;
  • drafting of all disclosure documents pursuant to Italian Franchise Law;
  • negotiations and drafting of all preliminary agreements with partners and aspiring franchisees in Italy (letters of intent, option agreements, confidentiality agreements, preliminary contracts);
  • legal consultancy on promotional/advertising materials for aspiring affiliates in Italy, in compliance with Italian Legislative Decree n. 145/2007 and Consumer Code;
  • drafting and/or revision, according to Italian regulations on franchise agreements and Italian commercial practice, of franchise agreements, master franchising agreements, Area Developement agreements, Area representative agreements and all ancillary agreements, for use in Italy;
  • consultancy on the establishing of branches, subsidiaries, joint ventures and on the acquisition of companies in Italy;
  • compliance training to franchise sales personnel and staff in Italy;
  • legal assistance in proceedings promoted by the Italian Authorities (such as AGCM) and in lawsuits brought by consumers, affiliates or competitors;
  • legal assistance in mediation of disputes, arbitration, legal proceedings in front of the Italian Tribunals;
  • complementary legal services, including IP, Real Estate, Labour, competition and antitrust, tax.

Case Studies

perche sceglierci

Debt collection for a real estate franchise network (2025)

For a well-known real estate franchise network, part of a major multinational group based in Germany, we handled all ongoing disputes with Italian franchisees, primarily involving debt collection for outstanding royalties following contract termination.
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Area development agreement in the food sector for a Spanish franchisor (2025)

A well-known Spanish franchisor in the food sector has approached our firm with a proposal to expand its franchise network in Italy.
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Assistance in litigation against former franchisees of gym franchise networks (2024)

We assisted a client, based in Switzerland, in three separate disputes involving former and current franchisees of its franchise network, in the gym industry.
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Master franchising in the food sector from UK (2024)

We assisted a client operating in the food sector (particularly ice cream parlors) based in the UK, wishing to expand its franchise in Italy.
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Master franchising in the healthcare sector from France (2024)

We assisted a well-known franchising network in the healthcare sector, based in France, in relation with a master franchising agreement with an Italian master franchisee.
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A new franchise concept from Spain in the fitness sector (2023)

The Client Our client was the newly constituted Italian subsidiary  of a multinational company in the fitness franchise sector. The parent company was…
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A donuts’ franchise from Belgium (2023)

The Client Our client was a franchisor Belgian company, with over 50 points of sale in some European countries, including France and Germany. The franchised…
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A Poké house from Indonesia (2022)

The Client We were contacted by the marketing manager of a famous Indonesian brand, world market leader in the Poké restaurants. The Client has already…
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An U.S. franchise of professional coaches for business (2021)

The Client Our Client was a north-American big company, acting in the field of coaching, tutoring and training services to entrepreneurs and medium-small…
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An U.S. fast food chain lands on the Italian market (2021)

The Client An U.S. law firm, representing an important American fast-food chain, contacted our law firm since the Client has an expansion project in Italy.…
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Tattoos from Australia (2021)

The Client We were contacted by a law firm representing an Australian franchisor, acting in the field of tattooing services. Originally based in Thailand,…
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A Canadian health care franchise for elderly people (2020)

The Client We were contacted by an Italian company, that was about to sign a Master franchising agreement with a big Canadian group, active in the sector…
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