
Advertising the franchise in Italy: misleading and comparative advertising
Misleading and comparative advertising in franchising are regulated by Italian Law.

Advertising the franchise in Italy: the legal scenario
Advertising a franchise in Italy is subject to a complex and varied legislation, aimed at ensuring the proper functioning of the market.

We have signed a cooperation agreement with Sparkleminds, the indian leading franchising consulting company
We have signed a cooperation agreement with Sparkleminds, the indian leading franchising consulting company. More info? Contact us!

Franchising in Italy: 2017 was a record year
According to the latest report – the main Italian franchising association – 2017 has been the best year ever for franchising in Italy.

New scenarios for food&beverage in Italy
According to a Fipe-Confcommercio Report, in 2017 food&beverage spending in Italy was approximately 83 billion Euros..

Burger King bets to doubling in Italy
Burger King has launched a five-year plan to pass from 170 to 300 restaurants in Italy. The US giant aims to consolidate its presence.