Investments in franchising

Investments in franchising: how they are regulated in Italy from a legal point of view

Investments for a franchise in Italy are important also from a legal point of view: Investments are regulated by Italian Law no. 129/2004.
expanding franchise italy master franchising problems

Franchising in Italy: the 2020 scenario after the Covid 19 pandemic is surprisingly (or not?) positive

In 2020, franchising is one of the main drivers of the Italian economy, being one of the sectors reacting more positively to the economic crisis.
abuse of economic dependence franchising

Abuse of economic dependence and franchising: the AGCM initiates an investigation against Benetton in Italy

The Italian Antitrust Authority initiated an investigation against the Benetton group for a suspected abuse of economic dependence, regarding franchising agreements for the sale of products under the Benetton brand.
franchising increasing in Italy

Franchising confirms to be increasing in Italy

The 2020 Assofranchising survey, referred to 2019, confirms that in Italy franchising is one of the main sectors of Italian economy, with an average yearly increase of 5%.
exclusive rights in italian franchising agreements

Franchising: defining exclusive territory rights

Under an exclusivity clause, franchisors cannot enter into other franchise contracts within a certain area. Exclusive territories are quite common in franchise agreements in Italy, since they avoid franchisees from the same network competing with each other and provide them with a secure slice of the market.
how is franchising regulated italy

Franchising and e-commerce: can franchisors (legally) limit online sales and social media by franchisees?

E-commerce presents a series of peculiar problems with reference to the regulation of the relationships between franchisors and franchisees, and among franchisees.
how expand franchise italy

Expanding a franchise in Italy: what options?

When considering franchising as an option for business expansion in Italy, a carefully planned approach is required. Franchisors have a variety of legal solutions to enter the Italian market; each of them contains advantages and disadvantages, that should be carefully considered, with the support of a local law firm.
coronavirus emergency italy legal issues franchisors reactions

Coronavirus emergency in Italy: what should franchisors do (and what are they doing)?

The spread of the COVID-19 pandemic is having a huge economic impact on all businesses in Italy, and franchise networks have not been immune from this emergency. From a legal point of view, the emergency is having a direct impact on contractual obligations within the franchise networks, to perform some services.
termination of franchise agreements in italy

Not to Compete Covenants after the termination of franchise agreements in Italy

Not to compete covenants after the termination of a franchise agreement are rather frequent in Italy. With this agreement the franchisee undertakes not to carry out activities in competition with that exercised in the franchise network.
Franchising

Franchising in Italy: entry fees, royalties, purchase and resale prices

In Italian franchise agreements, franchisees are required to pay a remuneration to the franchisor for the granting of the so-called franchise package, usually in the form of entry fees and royalties.
franchisors protect trademark brand name IP

IP rights in Italy: how franchisors can protect their trademark and brand name?

Intellectual property rights, in particular trademarks, are some of the most valuable assets of franchise systems in Italy. With the growth of the Internet this assumption is even more true than ever.
franchising business plan advertising tool boomerang

The business plan in franchising: advertising tool or boomerang?

Business plans are widely used in franchising in Italy, but they can turn into a boomerang for franchisors, since if a franchisee does not meet the forecasts he may sue the franchisor for early termination of the contract.

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